Strongest Ever Formula
What’s strong? Hot Shot Insecticides new ‘Strongest Formula Ever’. With our target of badass moms we showed our audience that when you want a strong product…you tend to buy everything strong because that’s just who you are. With VFX and some creepy crawlers, we launched a campaign perfect to squash your home’s unwanted guests.
Additional Credits: Nate Kneezel (Copywriter)
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Hot Shot takes on New York City
We took our campaign to the biggest city on earth where bugs and creepy crawlers are abundant — and what could these New Yorkers use to squash these pests? Hot Shot.